Brentford Football Club needed a trusted partner to deliver robust connectivity and an immersive fan experience for their new stadium. With deep experience in major venues, NG Bailey IT Services designed and integrated the core digital infrastructure that underpins the stadium’s modern, high-performance operations.
Challenges
Creating a Connected Stadium - Delivering seamless connectivity for fans, staff, media and operations across a new build required careful planning and integration
High Fan Experience Expectations - Supporters needed fast Wi-Fi, digital engagement, mobile ticketing and real-time information supported by a robust, stadium-wide network
Complex Systems Integration - Multiple technologies, from security and ticketing to retail, broadcast, mobile, and data, had to operate as a single, reliable ecosystem
Future Scalability - The infrastructure is needed to support long-term growth and evolving digital services for enhanced fan engagement.
Solutions we delivered
Structured Cabling & Fibre Infrastructure - Delivered an 8-week upgrade programme including 12 new cabinets, 24 switches uplinked to core, 45 UXI sensors and 280 new Aps
Stadium-Wide Wi-Fi & Private Mobile Connectivity - High-performance wireless coverage was delivered to support fan engagement, operational efficiency and digital services- Upgrade works were delivered in coordination with HPE, who provided the infrastructure design, including APs and switches
Internet Security & Server Infrastructure - Secure, scalable systems were deployed to underpin ticketing, retail, media, operations and data management
Integrated Digital Systems - A fully connected environment was created to enable seamless 360° connectivity across fan experience, staff operations and venue management.